Orbiiit
Industry: Social Media
Our service: Managed Projects
Background
“Orbiiit” is an expansive online community based in Vancouver, serving as a vibrant hub for artistic talents, influencers, and brands spanning various domains including Music, Fashion, Beauty, Art, Dance, Sports, and Entertainment. Since its inception in 2014, Orbiiit has flourished, becoming a cherished home for countless artists and a go-to platform for event organizers seeking local talents.
Our approach
Faced with the challenge of enhancing their platform, Orbiiit envisioned a novel functionality: a sophisticated ranking system based on artists’ social engagements, with granular insights down to country and city levels. This ambitious expansion necessitated a holistic transformation, spanning user experience, front-end complexity, and back-end capabilities. Cube10 embraced this challenge, embarking on a collaborative journey with Orbiiit to redefine the user experience and engineer a robust, data-driven solution.
Technologies
Leveraging the power of PHP/Laravel for its back-end development, the solution ensured flexibility and ease of use, crucial for handling massive social data and complex on-the-fly calculations. Angular was chosen for front-end development, providing a cross-platform, efficient user interface, while the D3 library was utilized to craft interactive, data-driven charts. For load testing, Python-based Locust was selected, introducing an innovative approach using YAML for test scenario configurations, ensuring future flexibility and ease of use.
Understanding
Our deep dive into Orbiiit’s vision and challenges laid the groundwork for a transformative solution. Through months of collaboration, user story mappings were meticulously crafted, translating into intuitive, engaging designs. Users were not just viewers but active participants, with gamification elements ensuring sustained engagement.
High-fidelity design
The design phase was pivotal, translating complex user interactions and data visualizations into a seamless, intuitive user experience. Social charts were strategically placed, serving as both a visual treat and a nudge for users to actively participate, setting up their profiles and diving into the Orbiiit experience.
Development
The development phase was a symphony of front-end innovation and back-end robustness. The team navigated the intricacies of social platform APIs, ensuring real-time data accuracy despite stringent rate limits. The result? A platform not just transformed, but transcendent, redefining what’s possible in artist and brand collaboration. Conclusion: The journey with Orbiiit is a testament to Cube10’s commitment to innovation, collaboration, and transformative solutions. From intricate designs to complex back-end algorithms, every challenge was an opportunity for excellence. And as we continue to work hand-in-hand with Orbiiit through our Staff Augmentation service, the journey is far from over. Together, we are crafting a future where artists and brands unite, innovate, and thrive
